is how people will identify and connect with you. It is how they will remember you for years to come. It's the visual representation of your vision, values and service or product. I exclusively offer one brand identity package, containing all of the pieces you will need to carry out your consistent brand. My process beings with learning who you are and what your dreams are for your business. I work on bringing that vision to life through inspiration boards and design concepts. From there, you are given all of the tools you need to convey a clear message to the ideal client you want to attract. You receive your logo, along with a color palette, font kit and additional design elements to further emphasize your unique look. Not only that, but you will receive resources and guides on how to share your message through print materials and more!
Brand Identity PAckage
What you receive:
- Comprehensive (20 question) Brand Questionnaire
- Phone or Coffee Chat with me to kick off the project
- Personalized Mood Board
This step allows me to get to know you and your brand a little better, plus, it gives you vision + inspiration for where we are headed with the design. I use the mood board when designing, and I encourage you to use it as a visual guide for your brand.
- 3-4 Full Brand Concepts for you to chose from
I like to explore lots of concepts when I design, so why not let you in on it too! I show you my top 3-4 designs including secondary logos, logo marks, and an additional design element, so that you get a pretty full view of the whole brand. We then narrow it down to your favorite, and build out the full brand system.
- Main Logo
- Secondary Logo
- Logo Mark
- Color Palette
- Font Palette
- Business Card Design
- Folded Note Card Design
- Favicon (for your website)
This is where your brand really takes shape. Here we create all the pieces that you need to maintain a consistent brand on your own.
social media identity
- Social Media Logos
- Facebook Profile Image
- Facebook Banner Image
- Instagram Profile Image
- (Minimum of 3) Styled Images Showcasing Your New Logo
We create consistent brand identity pieces for your Social Media, then create styled photos for the reveal of your new brand!
- Brand Style Guide (How to use your new brand files)
Resource Guide for Printing, Photography, Copywriting, Etc.
What do you do once those final brand files have arrived in your inbox? First, pop open a bottle of champagne, then check out the Brand Style Guide, and Resource Guide. This gives you instructions on how to use your files (along with pictures), and my favorite resources for printing with direct links.
Additional Design Elements can be added to this package such as packaging, press kits, etc.
Alycia Curtis, Wedshock
"Working with Emily was a wonderful experience. I chose her to design my brand identity because I loved the quality, text-driven brands in her portfolio. She was highly responsive, met all of her deadlines, and she had a unique way of connecting the dots when I would share my thoughts for the brand with her. The brand identity that Emily created for Wedshock fit so well within my vision for the company that I look forward to working with her on future projects."
Rebecca Brown, Isla Boutique
"I have always wanted to start my own business. I prayed for people to be placed in my life who have experience and knowledge on how to get me started. Emily has not only gotten me started but has continued to help me as I grow and learn. Working with Emily was such a fun and unique experience. I enjoyed the process of starting my business because of her excitement for me. She believed in me and my dreams. She is very approachable so it made it easy to go back and forth with my ideas and her ideas to make it PERFECT! I feel confident you will LOVE choosing to use her to help you start or grow your business."